Bursting the myth of NOW Consumer! There is nothing called as now consumer, these are just jargons which confuses corporates in the business of selling (read RETAIL) .We all are consumers period , be it from consuming news , information , products or services . But the most important factor is we Decide when and what! It would be foolishness to predict as to what and when we are going to consume and then target information regarding the same.
Come on people are we 3 year old kids that we need to get hammered with information that I don’t want or need. Lets face it; the people we see using their smart phone device to look at the best deals and offers are just testing their hand held or enjoying playing with it ( it works! ) well theses smartphone-wielding consumers standing in store aisles using apps such as eBay’s Red Laser, Amazon’s Price Check and Google Shopper to download coupons or scan barcodes to identify which retailer is offering the lowest price on an item. Surprise, surprise ! they have found they can save few bucks by going to a down town retail which is selling the same but the size and colour is not what you want and you have to spent more in the gas bills to reach there. Wow The information is really helpful isn’t it
Consumers consumes what they consume because they have already decided where to consume and how to consume. But don’t get me wrong social network and digital platform are one of the best possible way to disseminate information to the right customer but don’t get hyper about doing the same at the last moment or last mile . Please don’t treat customers as morons but as inelegant being. Well the difference between sales and marketing is Marketing’s guys job is to keep the sales of the products to their Key Focused group and Sales guys job is to sell it to all and sundry , So you need to decide what is the purpose of your Communication at social network &Digital platform to market or to sell
Coming to the age old question : what’s the Purpose of what you do and where you do and when you do ! The Main thing will always be the main thing !
1. It’s not what you are which hold s you back but what you think you are not that holds you back
2. 2. You cannot control your circumstances but you can always control ur own thoughts
3. 3 nothing changes until your mind changes
4. Information does not brings transformation conversion does
5. Teaching of the word brings revelation but the transfer of the spirit of that word brings transformation
6. As the man thinks in his heart So is he
7. The most difficult project in the world is the reconstruction of the human mind!
8. You are the sum total of all you have been conditioned to think! No more no less!
9. Belief does not guarantee convection
10. What we see and what we hear are small things compared to what we think !
11. Thinking of the mind changes only when we conceive what we believe and accept what we have heard. Miracles do not change people!
The most powerful force in the whole earth is the human mind! Ref Exodus 13:17 – When Pharaoh finally let the people go, God did not lead them on the road that runs through Philistine territory, even though that was the shortest way from Egypt to the Promised Land. God said, “If the people are faced with a battle, they might change their minds and return to Egypt.” God can control everything except human mind coz he gave us the free will! It’s a different issue what we do with it!
Attitude : they were so conditioned to be servant for so many years that when they had their turn to be served they didn’t like it and they didn’t take it
How to Discover your full potential : WHO AM I :This is a frightening question which does not allow us to be what we want to be “the identity”. It’s all about identity .the pressure of getting approval from the society. No wonder we wear other people , CK, Armani ,Jordan etc.: because we don’t have value for our identity .why would a young man kill and rob to acquire brands .why would a girl sell herself to buy Prada ,Gucci ..Ever thought why?
Only when we get an answer to our question of “who am I” will one get the purpose .let your identity be of who you are through the character of yours rather than the brands you put on yourself, the car you drive or the house you build for your success .you were not born to just make bill payments and purchase things and die. (Be Unique as your finger print )
The greatest discovery in life is destiny! Destiny is the source of purpose. Purpose is: Original intent for being, the reason for its existence the desired result in the mind of the manufacturer, the call which motivated a creator to create. Man without purpose leads a life which is meaningless. Eternity constantly prompts us to get into our destiny to fulfil the purpose for which we were born Therefore destiny is the inner desire to know the destination .everything means nothing if there is no defined destiny .the rich are bored, the poor are depressed, the youths are angry, Rulers are not satisfied ,government is shying from governance. Without purpose wealth has no meaning. Purpose is derived out of a need and a Gap which needs to be filled .therefore purpose precedes process . First you find a gap in the mind or market of consumer and then fill it with the product which fulfils the gap in a product/service .
What’s a Purpose?
1. Purpose is the end before the beginning
2. Purpose is the finish before the start
3. Purpose is the destination before you start your journey
4. Where purpose is not known abuse is evident
5. Purpose protects and preserves
Everything God has created has a purpose…even you!
Have you come to fulfil your purpose or have you come into being in line to the ability put inside you (remember Jesus talking about the talents to 3 guys and the one with one talent when he did not do anything he called him wicked and lazy) Not every purpose is not known… like A purpose of a Husband is to provide & protect his family, Purpose of a wife is to be the resource for the family and purpose of the child is to bring Joy to the family. There are some purpose which is known so that you can follow you known purpose to discover your unknown purpose….When purpose is not known abuse is inevitable. It’s your identification of purpose which leads you to your destiny. Mistake does not cancel destiny. Remember the forgiven prostitute, the same women is mentioned in the Gospel for that was her destiny .Remember all those who has fulfilled his destiny are not afraid of death (joseph, Moses, Jesus & Paul) When you have fulfilled your purpose you will not fear death in true sense ! When you don’t know the purpose don’t ask the thing ask the manufacturer: the manufacturer gives the details of the product which is called a manual. So if you don’t know your purpose ask Jesus ( the only Living God ) .. its like if you want to know the full potential of your Ipad you need to read the manual …And God is called Emmanuel . Manual of all who is with us … think for a moment the customer is not known when the manufacturer has produced a product and still commits to the product saying if anything goes wrong with it get it back to us and we will restore it! Why? Because they have put their name on it which is so precious for the manufacturer that it’s ready to pay for the repair without knowing the customer. Same goes with God who made us in his own image and has promised us complete restoration when we go back to Him for help.
POTENTIAL (whose seed is in itself) UNDERSTANDING
Why go to God … well because he is Your Manufacturer. If you argue that you were born of a human decision then may I gently remind you of so many people still seeking for children with no result . God is called OMNIPOTENT why …lets understand the CONCEPT OF POTENTIAL “OMNI”( ALL ) “POTENT”(POWER) OMNIPOTENT FULL OF POTENTIAL : BECAUSE IF YOU CANT SEE DOESNOT MEAN ITS NOT THERE . To understand Potential we need to understand the creation through his word … And God said, Let the earth bring forth grass, the herb yielding seed, and the fruit tree yielding fruit after his kind, whose seed is in itself, upon the earth: and it was so. 12 And the earth brought forth grass, and herb yielding seed after his kind, and the tree yielding fruit, whose seed was in itself, after his kind: and God saw that it was good. Potential is hidden in a purpose That’s what a potential is all about : God hid in an Insane a President , In a murder a deliverer& first five books of Bible ( Moses) a prostitute to give a saviour( Rehab) a king in a shepherd Boy (David ) : a failure the owner of Dell (Michael) a dropout an inventor of operating systems (Bill Gates )
Fact is the statement of the things that we see but that is not the truth .Truth is what potential is hidden and trapped inside the fact. Future is not ahead of you but trapped inside you.
“Remember this, and shew yourselves men: bring it again to mind, O ye transgressors.9 Remember the former things of old: for I am God, and there is none else; I am God, and there is none like me,10 Declaring the end from the beginning, and from ancient times the things that are not yet done, saying, My counsel shall stand, and I will do all my pleasure:11 Calling a ravenous bird from the east, the man that executeth my counsel from a far country: yea, I have spoken it, I will also bring it to pass; I have purposed it, I will also do it”¬-Isaiah 46:8 –
Destiny pulls you to your end and reason for your frustration is a sign you are not in your purpose Your passion, your desires and your frustrations is all guiding you internally to pre destined end .Your destiny prevails and makes you uncomfortable as you divert from your path .purpose is permanent but only Plans can change (therefore obedience is better than sacrifice) And vision is what you have seen (bible says you speak because you believe) When you believe in your vision ( destiny seen ) no one can destroy your destiny when you choose to do the will of God in your life . “Ephesians 1:11 in whom also we have obtained an inheritance, being predestined according to the purpose of him who worketh all things after the counsel of his own will”. The restlessness and the frustrations and the disgust of doing what you are doing right now is a sound of siren to take action and run in the right direction to your destiny and come to fullness of your potential to bring glory to HIM WHO CREATED YOU !
Purpose of potential needs pressure for it to come into being “Proverbs 19:21 You can make many plans, but the Lord’s purpose will prevail.”
1. Purpose is more important than your plan
2. Purpose is more powerful
3. Purpose precedes your plan
Your purpose is manifested in…
1. Passions that won’t go away
2. Your desires that won’t quit
3. Re-occurring dreams
4. Ideas that won’t subside
5. The Thing that makes you angry
“20 Now glory be to God! By his mighty power at work within us, he is able to accomplish infinitely more than we would ever dare to ask or hope. 21 May he be given glory in the church and in Christ Jesus forever and ever through endless ages, Amen.” Ephesians 3:20