Research shows it’s ‘word-of-mouth’ that rules – Inquirer.net
Inquirer.net Research shows it’s ‘word-of-mouth’ that rules Inquirer.net Nielsen’s Global Survey of Trust in Advertising polled more than 29,000 Internet respondents in 58 countries to measure consumer sentiment on 19 forms of paid, earned and…
it’s been proven for 2000+ years that word of mouth and experiential- one on one sharing has established a kingdom- (and still growing all over the world) without army ! Revenue without tax collector and commitment for life so yes when action matches the words spoken will always generate positive word if not negative word of mouth – but one thing is for sure it will generate word of mouth just that now it’s being expressed on social circuit digitally.
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